How do you know if you’ve got what it takes to be a successful Director

How do you know if you’ve got what it takes to be a successful Director

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Being a director is not for everyone, but it can be extremely rewarding. It takes a very special type of person to be able to lead and manage the financial and human resources of an organisation, but if you have what it takes then you could be rewarded with enormous satisfaction. In this post we look at some key aspects of being a successful director so that you can decide whether this is something that appeals to you.

A successful director needs to be able to understand an organisation’s finances.

Analysing a balance sheet and cash flow statement will show you if your company has enough money coming in, or if it is spending too much. The profit and loss statement shows you how much money your business really made during a certain period of time, which helps you determine whether the company is doing well or not.

A successful director needs to be able to grow an organisation.

If you’re going to be a successful director, you need to be able to grow your organisation. If you can’t attract new customers or employees then your business will never grow. You also need to think about how the company can grow its market share, so it can take advantage of changes in consumer demand and increase profits.
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A successful director needs an understanding of customers and the market place.

It is not enough to know what your product or service is, it is also important to understand why someone would need it and how that fits in with their life.

Understanding your customer’s needs, wants and expectations will help you make decisions about pricing, distribution channels and advertising campaigns.

This is where research comes in handy – both quantitative (such as surveys) and qualitative (interviews).

A successful business director needs to have excellent commercial awareness.

This means they should be able to:

  • Understand the market place, including trends and competitors.
  • Understand their customer base and what they want from the organisation, as well as how it fits into their lives.
  • Know who the competition is and where they are getting their ideas and inspiration from – so that they can stay ahead of them in terms of innovation, quality and service.
  • Be aware of how the supply chain works in order to ensure efficient use of resources for both the business itself and its customers; i.e., making sure that goods get from point A to point B without breaking down or being damaged during transport etc., which would lead to wastage costs for both parties involved (manufacturer/supplier vs company).
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Successful directors build value in their business.

A good way to think about this is to imagine that your company is a product, and that is the product you will eventually sell. The more value you can add to your company, the more successful it will become.

  • Good at managing staff – leading by example through working hard and being efficient yourself
  • Good at managing finances – planning for future growth, making sure expenses don’t exceed income
  • Good at managing customers – looking after them, keeping them happy so they’re likely to come back in the future or recommend you to others
  • Good at managing suppliers – choosing reliable ones who offer quality products/services at competitive prices (rather than just cheapest) so that costs are kept down for everyone involved plus there’s an incentive for them not only because of lower prices but also because if something goes wrong then everyone knows where responsibility lies because everyone gets paid on time!

Being a director is not for everyone!

Being a director is not for everyone. It takes passion, drive and the ability to make tough decisions. But it’s also about having a vision for where you want your business to be in 5 or 10 years time and being able to lead others by example. Being a director means being able to think both short-term and long-term at the same time – which can be challenging if you’re not used to this type of thinking!

A director needs to have a passion for business as well as people – you need these qualities in order to motivate others around you so that they see things through your eyes rather than their own (which can sometimes make them blind). You must also be able to make difficult decisions without getting bogged down by detail or emotion too much; after all, there will always be problems at work so why worry about them now? Finally, directors must have an understanding of financials in order that they can make informed decisions when faced with difficult choices such as whether or not they should invest money back into their businesses at certain times during economic downturns etcetera…


So what does it take to be a successful director? Well, it’s not an easy path to take and there are many things that you need to think about before deciding if this is something that you want to do. But if you’re ready for the challenge, we hope these tips have given some insight into what being a director means and how they can help boost your chances of success in this role!

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